This made Yahoo.com's front-page, and I think it's relevent, so he we go.
It looks like Microsoft finally solved its faulty Xbox 360 problem. After allocating over a billion dollars for fixes to what are said to be extremly high failure rates ending in the "red ring of death", the Seattle tech giant has reportedly been shipping new units with more efficient processors less likely to break from overheating, as well as revamping its refurbishing methods. Many people have gone through 2-3 units.
There are a number of reasons that this story is relevent. First, proximity: the Bay Area is a tech center, with many companies producing games, peripherals and other things tied into the Xbox line. NetFlix, based in Los Gatos, runs streaming content through the Xbox 360's Live service. Second, the video game industry has been quite resilient, marking a good amount of profit in recent years when other industries were suffering more significant downturns, so the impact is somewhat high. Finally, the story is somewhat novel.
The video story was taken down the day after it was posted, but redherring.com carried a similar story.
Sunday, March 1, 2009
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Better ... but I'd add "immediacy" and "prominence" to your list of news values. It just happened, and Microsoft and the Xbox are very well known.
ReplyDeleteThis story also has impact because a lot of people own an Xbox (in addition to the business/fnancial impact).
7.5/10